Public tenders
Regional tender "Digital microinnovation"
Baldi Srl has created a digital transformation project - “Digital Transformation Baldiflex” - focused on the search for automated processes and navigation security, in order to optimize the user experience and increase e-commerce turnover .
The investment program involved the study and implementation on the website of pilot solutions based on "cloud computing", "cybersecurity" and "big data and analytics" technologies, aimed at optimizing the performance of e-commerce.
The company has also invested in the expansion of the site, through the creation of two new landing pages (product and promotional campaigns), the development of a product configurator, based on the needs of the individual user and finally in the expansion of the methods of payment.
The increase in traffic on the site, necessary for the development of the configurator and landing pages, was the result of intense communication activity on social media, advertising and SEO campaigns. The project ended in July 2021.